20 Tools To Stop The Social Media Timesuck
The longer I work in social media, the more I realize that the biggest danger for a social media marketer isn’t proving ROI, anticipating...
Feb 5, 2014 at 9:00 am ET
Courtney Seiter
Courtney Seiter is a content crafter at Buffer. She has been an editor and writer at publications including Allure, Time Out New York, Playboy and The Tennessean. She speaks frequently on social media marketing and community management topics.
5 Social Media Trends To Kill In 2014
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How To Be Eternally Indispensable In Your Social Media Job
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I’m a Facebook fan of at least 20 local attractions, shops and restaurants that I’ve never visited. The neighborhood antique store where...
10 Social Media Mistakes You May Be Making (Because I Did)
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The Minimalist’s Guide To Social Media Metrics
The buzz around startup culture lately is all about “minimum viable product.” It’s the idea of creating a product as quickly as...
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What A Gay Dog Can Teach Us About Viral Content
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You can’t help but feel that little rush of jealousy when you see a just-average piece of content getting tons of shares, likes and tweets....
Our Challenge For 2013: Empathetic Social Media
I’ve been thinking a lot about empathy lately. Maybe you have, too. By its very definition, empathy involves connecting with others to...
9 Social Media Elements Worth Personalizing
Sometimes the difference between just OK and truly remarkable is really, really small. Like the mint on your pillow at a great hotel or the smiley...
Why Social Media ROI Can’t Be Measured – And Why That’s OK
“There are things we know that we know. There are things that we know we don’t know. But there are also unknown unknowns. There are...
Social Media: Where Vulnerability Is Strength
Three embarrassing things about me: I recently discovered I’ve been using the word nonplussed wrong my whole life; I listen to Journey without...
Find And Reward Your Social Media Superfans
The 2012 NFL season is now underway, so let’s take a moment to consider football’s biggest and most unsung hero: the superfan. On game...
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By now, we’ve all heard about Twitter’s little break-up with LinkedIn – and discovered the consequence in our now tweet-free LinkedIn...