Find your target audience with YouTube video advertising
Contributor Will Scott outlines six reasons why your business can't afford to ignore YouTube when it comes to online...
Will Scott is CEO of Search Influence, a national online marketing firm focused on small and medium-sized businesses, and white label online marketing products for publishers and media partners who serve them. Search Influence is the largest online marketing company on the Gulf Coast and New Orleans’ only Inc. 500 honoree in 2011.
Contributor Will Scott outlines six reasons why your business can't afford to ignore YouTube when it comes to online...
Looking to promote your medical practice through social media, but don't know where to begin? Columnist Will Scott has some handy advice for...
Are you using Twitter to its full potential? Contributor Will Scott shares six tips to help you build and manage a successful Twitter page for your...
Whether your business is new to Facebook marketing or just in need of a refresh, columnist Will Scott's Facebook tips will help you build a vibrant...
Looking to increase your brand's reach on social media? Columnist Will Scott has 10 tips that will help you draw in new customers and build your...
With deadlines for 2017 budgets just around the corner, columnist Will Scott discusses why local businesses should be allocating more of their...
Google Maps ads are changing to help local businesses become more visible. Columnist Will Scott discusses the four features you should be most...
Inadvertently ruining your newly redesigned website’s SEO can be a nightmare. Columnist Will Scott explains four mistakes you must avoid before you...
Are you capitalizing on holidays in your marketing campaigns? Columnist Will Scott discusses how brand marketers can use lesser-known holidays to...
Penguin caused many in the local SEO world to become wary of link building, but there are still plenty of white-hat methods to garner links to local...
Knowledge and expertise are important, but columnist Will Scott asserts that there are certain intangible qualities which online marketing rock stars...
Today’s savvy local businesses are breaking into content marketing, but is it enough? Columnist Will Scott explains why pay-to-play native...
The concept of “Native Advertising” is getting a lot of attention these days. In some circles, it’s been suggested that it may even...