Brands Jump Right In, Take Instagram’s Hyperlapse For A Test Spin

Brands didn’t waste any time in testing Instagram’s new Hyperlapse app. The iOS app, which eases creation of time-lapse videos, was released Tuesday morning and within hours several brands — including Mercedes Benz USA, Burton Snowboards and Taco Bell — had already posted videos using the app. Expect more to come. Here are some of […]

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Brands didn’t waste any time in testing Instagram’s new Hyperlapse app.

The iOS app, which eases creation of time-lapse videos, was released Tuesday morning and within hours several brands — including Mercedes Benz USA, Burton Snowboards and Taco Bell — had already posted videos using the app.

Expect more to come. Here are some of the most notable so far:

[instagram]http://instagram.com/p/sK8ezYS3ri/embed/[/instagram]

[instagram]http://instagram.com/p/sNMogDP9Lm/embed[/instagram]

[instagram]http://instagram.com/p/sLodZuAFGL/embed/[/instagram]

[instagram]http://instagram.com/p/sNjk1xKf9x/embed[/instagram]

[instagram]http://instagram.com/p/sKxdH_sVZ_/embed[/instagram]

[instagram]http://instagram.com/p/sL5sFowhF5/embed/[/instagram]

[instagram]http://instagram.com/p/sLOV1dMwF7/embed[/instagram]

[instagram]http://instagram.com/p/sLmk9NomAV/embed/[/instagram]

[instagram]http://instagram.com/p/sKv7ALB_-C/embed/[/instagram]

[instagram]http://instagram.com/p/sLyJ9CC8oI/embed[/instagram]


Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Martin Beck
Contributor
Martin Beck was Third Door Media's Social Media Reporter from March 2014 through December 2015.

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