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Brandwatch’s Vizia Gives Brands A New Tool To Run Social Media Command Centers
Brandwatch is billing their latest offering as, “a reinvention of the traditional social media command center.”
“It’s not only supported by advanced analytics that delve into the most relevant business insights, but it’s also really dynamic and scalable across various use cases,” said Dell’s social media listening and analytics practice leader Logan Lawler, “I’m impressed at how Brandwatch incorporated customer feedback into the initial design and concept.”
According to the Brandwatch, Vizia enables dynamic, customizable data to be displayed on a variety of screens, from mobile devices to large screen monitors. Screens can be controlled remotely so that brands can leverage the platform in various locations, broadcasting social media analytics data to multiple social media command centers.