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How to deliver a true cross-channel experience

Regardless of channel, consumers and prospects have more refined appetites for marketing and higher expectations. They expect and desire more than a generic product experience — they want to feel an affinity for their investment and attraction to a brand. There’s an opportunity for marketers to build better, lasting relationships with consumers and prospects by […]

Digital Marketing Depot on May 27, 2016 at 1:09 pm

Regardless of channel, consumers and prospects have more refined appetites for marketing and higher expectations. They expect and desire more than a generic product experience — they want to feel an affinity for their investment and attraction to a brand.

There’s an opportunity for marketers to build better, lasting relationships with consumers and prospects by consistently delivering content that inspires engagement rather than just begging for conversion.

This guide from Oracle outlines how to start creating the most cohesive, valuable and frictionless customer experience possible.

Visit Digital Marketing Depot to get your copy.

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Digital Marketing Depot

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.