Get the most important digital marketing news each day.
Facebook: 3.2 Billion Likes & Comments Every Day
Matt McGee on August 27, 2012 at 2:31 pm
In an effort to tout its advertising programs, Facebook is sharing some of its current worldwide activity statistics.
Among the most interesting:
- Facebook users create 3.2 billion likes and comments every day.
- Facebook users spend an average of 6 hours, 35 minutes per month on the site, almost double Google’s 3:20. (These are desktop-only hours.)
- Of Facebook’s 955 million monthly active users, 58 percent visit the site daily.
- Facebook’s 543 million monthly active mobile users represents 67 percent y-o-y growth.
There are also a lot of ad-related stats included, all of which have been published via infographic. Facebook watchers will surely have seen some of the stats before; they come from the company’s own legal/SEC filings as well as various sources including comScore and Nielsen.

We're listening.
Have something to say about this article? Share it with us on Facebook, Twitter or our LinkedIn Group.