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Facebook’s Time-On-Site Back Above 400 Minutes Per User In June, comScore Says
After a couple months of stagnant activity, Facebook usage rebounded in June according to new data from comScore.
The company says that Facebook users averaged just above 400 minutes on the site in June, which is about a five percent gain from the 381 average minutes they spent in May.
But it’s not the first time usage surpassed the 400-minute level; earlier this year, comScore reported that Facebook users were averaging 405 minutes on the site.
ComScore also reports that Facebook’s unique visitor count rebounded slightly in June after a couple months of declines. There were an estimated 159.8 million unique visitors to Facebook in June, up from 158 million in May.
Note that these numbers only count desktop activity and not mobile visitation.