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Tinder: Now Doing 750 Million Swipes & 10 Million Matches Per Day

Danny Sullivan on February 27, 2014 at 12:54 pm

Hot dating app Tinder is doing 750 million “swipes” per day that lead to 10 million introductions, up from 5 million matches in December.

The latest stats came from Tinder founder and CEO Sean Rad, speaking at Upfront Summit, an event focused on tech and VC happening in Los Angeles and Southern California. He also shared thoughts on how Tinder is trying to mirror how people connect to date in real life, only better.

Rad was supposed to be followed by an interview with Michael Heyward, cofounder and CEO of Whisper, as part of “A Discussion on the Mobile Social Breakthrough of Los Angeles.” But the Heyward interview appears to have been cancelled for some reason.

The live blog of Rad’s talk is below.

About The Author

Danny Sullivan

Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land, Marketing Land, MarTech Today and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.