How To Get The New Facebook News Feed

So, you’ve read about the new look for Facebook’s news feed and want to try it yourself? Here’s how.

The new look is rolling out today to those who request it. Go here to do that, and use the “Try the new look” button:

After you’ve done that, you’ll get a confirmation:

Then it’s waiting time. When you’re in, you’ll see a message in at the top of your feed:

Select the “Give It a Try” button, and you’ll enable it and get a little tour:

The last part is nice. If you decide you prefer the old look, you can switch back.

Facebook’s Chris Cox, vice president of product, says there’s no set timeline on how long it will take after someone requests the new look to when they get it — nor any for when it will automatically be rolled out for everyone.

He stressed that Facebook wanted to be very cautious about introducing such a big home page change to users, and that’s also why there’s the “switch to Old Design” option, for those who might feel they need to escape back into the more familiar, if they feel overwhelmed.

But eventually, everyone will get the new look, regardless of whether they requested it — and eventually, the switch back option will disappear, as Facebook would find it too hard to support both, he said.

Some opinions expressed in this article may be those of a guest author and not necessarily Marketing Land. Staff authors are listed here.

About The Author

Danny Sullivan

Danny Sullivan is a journalist and analyst who has covered the digital and search marketing space since 1996. He is a cofounder of and advisor to Third Door Media, which publishes Search Engine Land, Marketing Land, MarTech Today and produces the SMX: Search Marketing Expo and MarTech events. conference series. You can learn more about him on his personal site & blog (and he keeps his disclosures page there). He can also be found on Facebook and Twitter.