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Google AdSense Text Ads Get Favicons
Google introduced favicons, the small branding graphics used by website owners, to AdSense text ads today.
In the announcement, Google says, “Our experiments show that adding these favicons to the ads makes advertisers more recognizable to your users, which benefits both you and the advertisers whose ads appear on your sites.”
The favicons are added automatically to advertisers’ text ads on the Google Display Network — through both standard and remarketing campaigns.