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Grow your business with account-based marketing
Learn how you can use performance marketing and retargeting to convert your highest-value accounts.
Account-based marketing (ABM) has become a popular term among business-to-business (B2B) marketers. The goal of ABM campaigns is quite simple: to understand, identify and target ideal customers with personalized messaging.
This guide from AdRoll covers:
- how to define your target accounts;
- using ABM to attract customers that will grow your business;
- how to measure the success of your ABM campaigns;
- and more.
Visit Digital Marketing Depot to download your copy.