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Martech: Analytics & Data

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What is broken that a CDP will fix?

What functionality would a CDP replace in your marketing...

Kim Davis | Jan 22, 2021 at 10:26 am ET

Your exclusive MarTech preview is here

Join us online for free at MarTech, March 16-17, to explore essential marketing operations challenges and...

Lauren Donovan | Jan 21, 2021 at 11:44 am ET

Rethinking your strategic planning for 2021

How to change your approach to strategic planning in this fast-moving business...

Ryan Phelan | Jan 21, 2021 at 10:15 am ET

How Rakuten Viki is promoting K-drama to a global audience

A martech stack featuring Movable Ink and Braze is critical to user...

Kim Davis | Jan 20, 2021 at 2:52 pm ET

The SMX Report agenda is live!

Your journey to mastering search marketing analytics begins...

Lauren Donovan | Jan 19, 2021 at 10:45 am ET

3 Critical PPC Lessons from 2020 for a Brilliant 2021

With the right tools, PPC pros can set the strategy for automations to follow when unexpected shifts...

Sponsored Content: Optmyzr | Jan 19, 2021 at 7:00 am ET

ON24 files for an IPO

After a period of losses, ON24 catches the virtual event...

Kim Davis | Jan 15, 2021 at 10:31 am ET

How to Build a Marketing System of Record

Learn how a Marketing System of Record can bring greater efficiency and consistency to creative work and marketing campaigns....

Digital Marketing Depot | Jan 15, 2021 at 7:10 am ET

Is your marketing ops team ready to implement a new CDP?

Best practices for implementing a CDP, and how a 75 year-old sporting goods company went about...

Chris Wood | Jan 14, 2021 at 3:55 pm ET

Why Cross-Functional Agile Teams Get Campaigns Delivered Earlier

How to avoid over-specialization and the bottle-necks it...

Stacey Ackerman | Jan 13, 2021 at 11:20 am ET

Meet BIMI: The brand-boosting email security marketers must have for 2021

Show your trademarked logo on email communications. Join us for this live webinar to learn...

Digital Marketing Depot | Jan 12, 2021 at 3:36 pm ET

Virtual events platform Hopin acquires Streamyard

Expect consolidation in the virtual event space in...

Kim Davis | Jan 11, 2021 at 2:35 pm ET

MarTech workshops = real experts, actionable tactics

Choose one for just $149, or mix and match to unlock 15% off your total...

Lauren Donovan | Jan 11, 2021 at 10:20 am ET

How marketing ops can survive and thrive in M&A

Merging teams and systems following a merger or acquisition can be an opportunity rather than a...

Chris Wood | Jan 11, 2021 at 10:00 am ET

What B2B marketers can look forward to in 2021

B2B marketers will become growth drivers, and will own the all-important digital...

Kim Davis | Jan 7, 2021 at 11:40 am ET

Attend MarTech for free this March

Don’t miss this opportunity to continue your learning initiatives, engage with market-defining solution providers, and connect with the...

Lauren Donovan | Jan 7, 2021 at 10:15 am ET

5 privacy regulations marketers need to know for 2021

Join us for this live webinar and learn how to build an effective marketing program that is compliant with the world’s privacy...

Digital Marketing Depot | Jan 6, 2021 at 1:52 pm ET

Are best practices useful or lazy?

Adopting best practices seems like a no-brainer. But here are some things to consider along the...

Steve Petersen | Jan 5, 2021 at 3:26 pm ET

Become a master of analytics at Search Marketing Expo

Register by February 6 to secure your All Access pass for just $99, or bundle with a workshop and...

Lauren Donovan | Jan 5, 2021 at 10:32 am ET

2021 resolutions: 5 tips for your Google Ads campaigns

What if your 2021 resolution was to stop wasting your Google Ads budget and start improving the profitability of your...

Sponsored Content: SEISO | Jan 5, 2021 at 7:00 am ET
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