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Retail

Channel: Retail

A must read for all e-commerce and brick-and-mortar retailers. Features include news and updates on internet shopping trends, mobile commerce and location-based marketing technology. Learn how to improve online conversions, drive consumer traffic to physical store locations and increase retail sales performance.

Thinking ahead to the Q4 holiday shopping season? Visit our special Holiday Retailer section for in-depth Black Friday and Cyber Monday coverage, plus marketing tips and tactics to round out your holiday promotional strategy.

  • Latest

Technology saving retail businesses from going under

Retailers need to up their game to thrive in today's environment. Here's how to apply technology to better serve customers'...

Sponsored Content: Lightspeed | Dec 23, 2020 at 7:00 am ET

Take a peek into PPC routines during Cyber Five week

After all the preparation, here's what paid search and social marketers will be doing this week to manage their holiday campaigns and...

Ginny Marvin | Nov 24, 2020 at 2:14 pm ET

Is your website at risk for an ADA accessibility lawsuit?

It's not only the right thing to comply to help users, but the majority of lawsuits over compliance with the Americans with Disability Act are...

Richard Horvath | Nov 12, 2020 at 8:06 am ET

TripAdvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility

Restaurants and hotels have been hit especially hard during...

Greg Sterling | Oct 29, 2020 at 3:00 pm ET

Online holiday sales could reach $200 billion according to Adobe

Smartphones will drive the majority of online retail traffic and 42% of...

Greg Sterling | Oct 28, 2020 at 3:39 pm ET

4 ways to make your e-commerce experience engaging and bright

The stakes for retailers are higher than ever this holiday season. Get ahead of competitors by offering a rich visual experience....

Sponsored Content: Cloudinary | Oct 27, 2020 at 7:30 am ET

What Prime Day signals for 2020 holiday retail

Here's what marketers should expect, plan for and start doing now to maximize sales and revenue this...

Ginny Marvin | Oct 21, 2020 at 6:40 pm ET

Customizable Amazon Sponsored Display ads go live globally

Add brand logo and custom headlines to product targeting...

Ginny Marvin | Oct 9, 2020 at 5:21 pm ET

A Corona Xmas: Why physical stores will power online shopping this holiday season

Most shoppers are more likely to make an e-commerce purchase if they can return the item in a local...

Greg Sterling | Sep 4, 2020 at 9:30 am ET

See how visits to retail, grocery, workplaces are trending by area with Google Mobility Reports

How to use Google (and Apple) mobility reports to see how movements have shifted during the...

George Nguyen | Aug 27, 2020 at 4:24 pm ET

Building a better Budweiser eCommerce platform

AB InBev found the commerce and supply chain features it needed in...

Rodric Bradford | Aug 26, 2020 at 10:08 am ET

Google positioned to dominate the ‘O2O economy’

Online-to-offline: Nearly $12 trillion in offline economic activity is likely impacted by the...

Greg Sterling | Jun 29, 2020 at 2:08 pm ET

Google expands organic Surfaces across Google inventory to Search

Plus, some early stats on the effect of free listings in Google...

Ginny Marvin | Jun 29, 2020 at 2:02 pm ET

May e-commerce exceeds holiday 2019, setting up the battle of the marketplaces

Walmart brought in more online revenue than eBay in May for the fist...

Greg Sterling | Jun 15, 2020 at 5:45 pm ET

Text messaging is the most effective marketing channel most retail brands aren’t using

More than 50% of consumers said they want to text with their favorite...

Greg Sterling | Jun 11, 2020 at 8:03 am ET

Let’s hope COVID-19 isn’t a ‘mass extinction event’ for small businesses

SMBs spend billions annually on digital advertising and marketing...

Greg Sterling | May 26, 2020 at 1:18 pm ET

Google Assistant’s ‘confirm with voice match’ gives new meaning to ‘contactless payments’

Intriguing new feature could simply be a test or the future of shopping on the Google...

Greg Sterling | May 26, 2020 at 11:59 am ET

Blogging for Shopify: A unique SEO approach

Shopify stores may need to create blog content to rank for keywords that seem strictly...

Chris Long | May 26, 2020 at 11:15 am ET

4 takeaways from Walmart’s Q1 earnings for brands, e-commerce marketers

Walmart is shuttering Jet.com as it embraces an omnichannel strategy and looks to make e-commerce more...

Ginny Marvin | May 20, 2020 at 3:29 pm ET

Soapbox: As customers are forced to cheat on their favorite brands, will they come back?

Ongoing supply chain shortages are part of our collective reality as retailers struggle to keep products...

Greg Heist | May 20, 2020 at 8:05 am ET
  • Previous Articles »
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