Everything you need to know about social media marketing. Browse our most recent news stories about the most popular social media platforms, tools and trends. Refer to our library of How To Guides for marketers using social media platforms and tools to reach consumers online.
Marketers report seeing noticeable problems as far back as last November when the platform suffered an outage days before Black Friday....
Users will be able to see all the native ads a company has run in the LinkedIn feed during the last six months....
A spokesperson said Facebook is working to restore the Groups mistakenly taken...
The ad targeting capability was a highly efficient tool for finding like-minded audiences once upon a time, but some marketers are seeing...
The transparency tool designed to give users more control over their data will be rolling out in the coming...
People have always talked about brands and products. They’ve praised and complained about companies in the dining rooms, by the water cooler,...
The content highlights community trends and managed my Instagram...
The newly launched Automated Ads platform will create up to six versions of an ad and offer targeting recommendations based on the company's...
The company says it is also giving more weight to videos that keep users engaged for a longer time period, especially those that run three...
Micro-influencers account for the majority of influencers posting on the platform....
The test is running in the U.S. to promote branded and original content, but could expand to other brands in the coming months....
You'll need to manually change campaigns set to optimize ad delivery for 10-second views, or your campaigns will be paused at the end of...
CEO Mark Zuckerberg said Facebook Groups are at the heart of the new Facebook experience during his F8 kick-off presentation on...
Both features are currently in beta, but Facebook said they plan to roll them out later this year....
Users will be able to buy items from brands tagged in creators' posts right in the...
Facebook introduces Business Catalog for WhatsApp to showcase products....
The company announced original content deals with several news and entertainment organizations, including Univision, Wall Street Journal, Live...
Now it's easier to add Pinterest and Quora ads pixels to your site in GTM....
Facebook dynamic ad campaigns and Snapchat Story Ads will both be available through...
Snap is also rolling out a 'Proposals' tool for media buyers to approve Snap Select ad plans....
