CES: Consumer Electronics Show

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Everything is e-commerce: Big takeaways from CES

Attracting positive consumer attention, with consent-driven data, puts creative at the forefront with only a razor-thin margin for...

John Cassillo | Jan 15, 2019 at 2:12 pm ET

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#CES Live Blog: Facebook & Target On Mobile & Digital Marketing

How is mobile impacting how people buy and shop? A panel with Facebook and Target discusses that topic and more at the CES conference in Las...

Danny Sullivan | Jan 6, 2016 at 4:01 pm ET

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Vice’s Digital Chief: Unfollows Are The Most Important Social Media Metric

What’s the most important social media metric from your efforts? Not likes. Not shares. Not retweets. It’s unfollows. That’s...

Danny Sullivan | Jan 6, 2016 at 3:17 pm ET

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CES Live Blog: 2016 Media Outlook: Group M & Nestle

What’s in store with media buying for 2016? That’s the topic of the 2016 Media Outlook: Group M & Nestle session at the CES...

Danny Sullivan | Jan 6, 2016 at 2:45 pm ET

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CBS’s Moonves: “I Don’t Care Where You Watch Our Shows. Just Watch Them”

"It's not challenging our core business; it's helping our core business," he says on growth of...

Danny Sullivan | Jan 7, 2015 at 6:13 pm ET

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Live Blog: Mondelez Talks Digital Marketing Disruption At CES

Kraft, Cadbury and Oreo are just some of the many well-known food brands of Mondelez International. How has the company adapted to the...

Danny Sullivan | Jan 7, 2015 at 2:16 pm ET

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Live Blog: The CES Panel On Twitter, Media & Entertainment

TV, movies, music, news events — you name it, plenty of people will be tweeting about it. So how should media and entertainment companies...

Danny Sullivan | Jan 7, 2015 at 11:49 am ET

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Live Blog: CES Talk By Google’s VP Of Video Ads Neal Mohan

What should brands be doing with video to gain engagement and consumer attention? Google has a few thoughts, which it’s sharing in a talk...

Danny Sullivan | Jan 6, 2015 at 3:56 pm ET

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Live Blog: The CES Panel On Video Advertising

The days of video ads being equal to TV ads are long gone. Today, video ads play on TV, in web browsers, within tweets, on Facebook, Instagram...

Danny Sullivan | Jan 6, 2015 at 1:10 pm ET

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Live Blog: The CES Panel On Native Advertising

Live from the massive Consumer Electronics Show in Las Vegas it’s … a panel on native advertising? That’s right, because CES...

Danny Sullivan | Jan 6, 2015 at 11:53 am ET

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Infographic: The Social Media Winners Of CES 2014

Earlier this month, Las Vegas hosted the giant Consumer Electronics Show. Social media was a big part of the event, with vendors, sponsors and...

Marketing Land Infographics | Jan 18, 2014 at 9:00 am ET

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Live Blog: Facebook, Salesforce, Ford & MillerCoors Keynote Panel #CES2014

Hello from Las Vegas and CES 2014. We’re live blogging the Brand Matters keynote panel with execs from Facebook, Salesforce, Ford &...

Danny Sullivan | Jan 8, 2014 at 1:58 pm ET

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Live Blog: Twitter CEO Costolo & Publicis CEO Levy Keynote Panel At #CES2014

Hello from Las Vegas and CES 2014. We’re live blogging the Brand Matters keynote panel with Twitter CEO Dick Costolo...

Danny Sullivan | Jan 8, 2014 at 1:55 pm ET

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What’s Yahoo? Mayer Says “Search, Communications, Digital Magazines & Video”

It’s been a question that’s haunted three Yahoo CEOs when asked in recent years: “What’s Yahoo.” Today, during her...

Danny Sullivan | Jan 7, 2014 at 5:42 pm ET

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Marissa Mayer CES Keynote: Yahoo To Power Native Ads For Tumblr, Yahoo Audience Ads & More

In her keynote address at CES in Las Vegas today, Yahoo CEO Marissa Mayer — with help from various Yahoos — announced new native...

Danny Sullivan | Jan 7, 2014 at 3:53 pm ET

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Salesforce’s Benioff: Customer Service & Being Connected Is “The New Marketing”

Are you connected and taking care of your customers? If not, you’re missing out on the “new marketing.” So said Marc Benioff,...

Danny Sullivan | Jan 9, 2013 at 1:45 pm ET

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Schmidt On CES: “There’s Always Android Products That We Don’t Know About”

Think Google exercises super-powers over Android? Think again. One of the jobs Googlers are doing this week at the CES is to spot new Android...

Danny Sullivan | Jan 12, 2012 at 9:30 am ET

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Schmidt: Google+ Not Favored, Happy To Talk Twitter & Facebook Integration

Google executive chairman Eric Schmidt says Google+ content is not being favored over Twitter and Facebook by Google’s search engine....

Danny Sullivan | Jan 11, 2012 at 12:01 am ET

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Steve Ballmer’s Last CES Keynote: Metro, Metro, Metro & Windows, Window, Windows

If you were expecting big news from Microsoft CEO Steve Ballmer’s final CES keynote, forget it. “Windows Store” for...

Danny Sullivan | Jan 9, 2012 at 9:14 pm ET

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Google’s Eric Schmidt To Speak At CES, YouTube To Keynote

Having the top Microsoft executive keynote the Consumer Electronics Show in Las Vegas is an annual tradition. For Google, its top executives...

Danny Sullivan | Dec 13, 2011 at 6:38 pm ET