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Marketing Land

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Gadgets

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Report: Apple’s Siri-powered virtual assistant could be announced next week

The smart speaker will need to be more than just a "me-too" device to succeed....

Greg Sterling | Jun 1, 2017 at 8:26 am ET

Former Android boss launches devices to compete with Google Pixel and Google Home

Andy Rubin wants to create devices that are simple, durable and elegant....

Greg Sterling | May 31, 2017 at 9:23 am ET

Amazon introduces ‘Echo Show,’ a new Alexa device with a screen that can make calls

New device will cost $229 and be available on June 28....

Greg Sterling | May 9, 2017 at 11:34 am ET

 

Sales, awareness of Amazon Echo skyrocket in Q4, analysts say

Amazon's aggressive marketing push and price discounts appear to be paying...

Matt McGee | Jan 24, 2017 at 10:58 am ET

Amazon’s happy holidays: 9x growth in Echo family device sales

Echo Dot was the top-selling item on Amazon.com, with "millions sold worldwide." Mobile shopping was up slightly over last...

Matt McGee | Dec 27, 2016 at 2:32 pm ET

Revealing the marketing agenda for 2017

The year 2016 has been an exciting one for marketers. Technology continues to infiltrate the industry to offer new and more efficient ways of...

Sponsored Content: Thunderhead | Dec 14, 2016 at 7:35 am ET

[Podcast] Marketing Land Live #34: Google Home vs. Amazon Echo with USA Today’s Jefferson Graham

Is Google Home really a "fail" on its first day being available to the public? We're joined this week by special guest Jefferson Graham of USA...

Matt McGee | Nov 7, 2016 at 11:44 am ET

With Google Home looming, Amazon launches 100+ spots in new Alexa ad campaign

Amazon aims to deflect attention from Google's shiny new personal assistant, Home, which is expected to get a big push during a Google press...

Matt McGee | Oct 3, 2016 at 6:02 pm ET

Amazon finally enables product orders through Echo

Amazon Prime members can now shop with their voice to purchase almost any Prime-eligible product using...

Matt McGee | Jul 5, 2016 at 3:19 pm ET

Amazon finally makes it easier to find skills for Echo

Like an app store, Alexa's skills are now organized by category with new search and refine...

Matt McGee | Jun 29, 2016 at 8:36 am ET

Amazon’s EchoSim lets anyone talk to its voice assistant, Alexa

Browser-based tool is built for developers, but anyone with an Amazon account can see what it's like to talk to Amazon's Alexa...

Matt McGee | May 27, 2016 at 4:22 pm ET

Make room for Google Home, Amazon Echo/Alexa

The tech giant announces its new front end for everything you do in your...

Barry Levine | May 18, 2016 at 2:16 pm ET

Will search engines fall to AI?

Lately, there’s been a rumble pretty much everywhere about artificial intelligence, digital personal assistants, the Internet of Things,...

Sponsored Content: Bing Ads | May 16, 2016 at 7:30 am ET

Echo/Alexa device lineup now outselling Kindles for Amazon [Report]

Report says that Echo device-family buyers tend to be affluent and 70 percent male....

Greg Sterling | Apr 29, 2016 at 12:20 pm ET

Amazon Expands Echo Family With Mini Version & Mobile Speaker

Echo Dot offers similar functionality at half the price, while Amazon Tap is a portable speaker that includes Alexa voice recognition...

Matt McGee | Mar 3, 2016 at 2:01 pm ET

Amazon Echo Gets Smarter With Local Business Listings From Yelp

Give Echo an address, and it'll let you know what local businesses are nearby -- plus their addresses, phone numbers, hours of operation and...

Matt McGee | Oct 27, 2015 at 8:12 am ET

Stop The Interruptions! Marketing In The Age Of The Always-On Consumer

The growth of the Internet of Things is bringing marketers unprecedented opportunities, says columnist Kevin Lindsay. But he warns it also...

Kevin Lindsay | Aug 24, 2015 at 12:04 pm ET

Amazon Echo Now Available To All, Shipping Starts July 14

Invites are no longer needed for Amazon's home-based personal assistant that offers voice search, shopping and...

Matt McGee | Jun 23, 2015 at 5:37 pm ET

Up Close With Amazon Echo: It’s Early, But This Personal Assistant Shows Promise

Comparisons to Siri, Cortana and Google Now don't fit. Echo isn't as developed as those and serves an entirely different use case....

Matt McGee | Apr 27, 2015 at 3:15 pm ET

Beacon Of Hope: Pushing Mobile Technology

Though beacon technology is still in its early stages, columnist Anthony Bursi believes that this form of customized, personalized marketing has...

Anthony Bursi | Mar 19, 2015 at 11:35 am ET
  • Previous Articles »
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