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YouTube Studio updates let creators schedule posts & see subscriber numbers in the app
The new features make it easier for creators to manage their YouTube channels from mobile devices....
How long does it take to deindex low-quality or thin content published by accident? [case study]
Is mistakenly published content impacting your site's SEO performance? Columnist Glenn Gabe shares a case study detailing how to fix this issue...
SEO 101: Which URL versions to add to Google Search Console
Can you really afford to miss out on free technical data about your website's performance in Google search results? Of course not! Contributor...
Display advertising: 3 ways to improve your campaign targeting
Are your display ads in need of some help? Columnist Jacob Baadsgaard shares three ways to use your data to optimize your display targeting...
8 major Google algorithm updates, explained
Almost every day, Google introduces changes to its ranking algorithm. Some are tiny tweaks; others seriously shake up the SERPs. This cheat...
Gab.ai sues Google after removal from Play store for hate-speech violations
Social network created as 'safe space for the alt-right' claims Google abused its market power....
AMP links at large: What’s a publisher to do?
If you're a publisher that's implemented Accelerated Mobile Pages (AMP), you've likely seen views on those pages coming from some unexpected...
Samsung’s 6-second video spot ranks #1 on YouTube’s first bumper ad leaderboard
This is the first time YouTube has released a list ranking six-second bumper ads....
What the FTC’s latest endorsement disclosure actions mean for marketers
Regulatory body addresses influencers’ responsibility in making disclosures and the sufficiency of platforms’ branded-content labeling...
7 killer ad tips for YouTube & video
Looking to add video advertising to your marketing mix? Columnist Kevin Lee shares some advice for ways to take advantage of YouTube's video...
Google Display Network: An optimization and fraud-avoidance guide
Columnist Ratko Vidakovic highlights issues that can potentially arise during a GDN campaign and discusses ways to optimize your display...
Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages
The AMP Client ID API requires a simple code change to unify users who visit an AMP page from Google mobile search and also view non-AMP...
Google rolling out support for AMP landing page in AdWords search campaigns globally
All advertisers will be able to point mobile search text ads to Accelerated Mobile...
Google responds to Apple’s Intelligent Tracking Prevention with AdWords tracking update
A new Google Analytics cookie is designed to keep ad tracking from Safari intact for AdWords...
Google Attribution: Is Google stepping in because no one else would?
Advertisers would love to see unbiased attribution measurement that unifies channel reporting and moves beyond the last-click attribution model,...
6 things you need to know about Google’s Q&A feature on Google Maps
Noticed the new "questions & answers" section in Google Maps app listings? Columnist Joy Hawkins shares her observations about this helpful new...
Google reportedly looking at buying HTC’s phone unit, expands Android One program
Google previously owned, then sold Motorola. It might get back into the handset business with an investment or purchase of HTC....
Google Data Studio adds third-party data connectors from Supermetrics and others
The new Community Connectors make it possible to easily bring social, display and other platform data into Data...
Four ways to spot AdWords account trouble early
With a constant stream of new capabilities in AdWords, and with the multitude of settings to manage, it can be daunting to stay on top of it...
AdWords ad rotation settings to get trimmed: Optimize or don’t
The machine learning-powered ad rotation setting comes front and...
