- Launched: 1998
Google closes Chrome Incognito Mode loophole to improve privacy
Publishers aren't happy, viewing the change as a way to enable users to circumvent...
Parallel tracking for Google display ads: Mandatory as of July 31
A friendly reminder that the cutover is fast...
Three reasons PPC campaigns fail that nobody seems to care about
Google “how to make your PPC ads convert better” and your search results will be littered with blog posts like this: Don’t worry,...
YouTube offers creators more revenue opportunities
The video platform announced new levels for Channel Memberships, Super Stickers and more merchandising...
Most consumers believe online privacy is impossible, survey finds
The poll of U.S. and U.K. consumers also found that people are changing their behavior and sharing less information...
Google announces changes to environment, position targeting settings in DV360
Google said the changes will take effect at the end of August 2019 – along with a new version of Structured Data Files (SDF) containing fields...
Chrome lets users pay with credit cards saved in their Google accounts
New payment option is available across all Chrome-enabled...
Millions of fake Google Maps listings hurt real business and consumers
Google says it is working on it, but is still positioned to profit as local businesses claw back visibility with paid...
SMXcast: Tactics to improve your YouTube video ad performance
Ashley Mo discusses how to run video and search ads together to increase...
Google DV360 testing 3D and YouTube live stream display ad formats
A new Poly editor is coming to make it easier for brands to edit 3D assets for display ads....
TrueView audience engagement: Paid strategies to find fans and reduce waste
Setting the right KPIs, such as earned paid media metrics instead of video completion rates, are vital to maximizing your ability to learn from...
8 free keyword research tools for SEO (that beat their paid alternatives)
If you Google for a list of SEO tools, you’ll see there are almost 200 options on the market now. All of them differ in features, amounts and...
Almost 70% of digital ad spending going to Google, Facebook, Amazon, says analyst firm
However, eMarketer revised downward its estimate of Amazon's share of e-commerce from nearly 50% to...
Marketers spending 43% of budgets on Google, Facebook, Amazon, want ‘alternatives’
It seems to be true even among brands and agencies that say the three outperform other platforms....
Mary Meeker: Social media usage is flat globally, mobile ad spend continues to climb
Daily social media usage increased by just 1% year-over-year, according to the annual...
Women make up majority of influencer community, still earn less than male influencers
Seventy-seven percent of influencers are women, but they’re earning $108 les per post than male influencers, according to a recent study....
Antitrust mania sweeps Washington as Google, Facebook, Amazon and Apple all face probes
A perfect storm of public discontent, politics and economics has produced a wave of pending investigations....
The North Face gets a thumbs down from SEO community after manipulating Google image search results
The North Face's agency Leo Burnett Tailor Made covertly updated Wikipedia images to make sure the brand appeared at the top of Google image...
Reports: Google, Amazon to face new antitrust inquiries in changed political climate
Reportedly the DOJ will investigate Google and the FTC will take on...
Answers to common questions about YouTube Ads
Here are some tips on how to structure your video campaigns, measure performance and get in front of the right...