How To Guides: Video Marketing
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It’s time for SMBs to go all in on social and mobile video
Due to tight budgets and time restraints, video is still a hurdle for many small business owners. But columnist Jordan Kasteler explains why...
10 tips to make the most of live video
As live video continues to take the marketing world by storm, columnist Brad O'Brien shares his recommendations on how to make it work for your...
5 ways to use personalized video in your next marketing campaign
How can you make personalized video work for you? Columnist Michael Litt outlines his favorite ways to use personalized video to win the...
The comprehensive guide to video advertising in 2016
Columnist Thomas Stern discusses best practices for video advertising across a wide variety of platforms and channels, including mobile, display...
Why You Need To Make Video Part Of Your Marketing Automation Strategy
Video can offer marketers powerful insights about customers, says columnist Michael Litt, which is why integrating it into your marketing...
7 Tips For Launching A Video Marketing Strategy
Worried about your budget or what stories to tell? Columnist Michael Litt has some tips to get you on the right path to a successful video...
Getting Online Video Ads Right!
Videos ads are growing in popularity, and knowing how to do them right is an essential skill for any...
4 Ways To Use Google+ Hangouts To Ramp Up Your Content Marketing Initiative
Many businesses have already realized the value of Google+ in their marketing efforts, especially since it’s owned by the world’s...
How To Market With The New Google Plus Showcase Hangouts
In the early days of television, many shows had sponsors that not only got their brand name in the show title (“The Kraft Music...
How To Code HTML5 Video Background In Email
By Kevin Mandeville, Content Designer at Litmus, @kevingotbounce Recently, our company sent the launch email for The Email Design Conference. We...
How To Create Memorable Mobile Video Content: Tips From 3 Pros
It probably won’t surprise you that a majority of the usage on today’s popular social platforms is via a mobile device. In fact, of...
New YouTube Creator Playbook Offers Brands An In-Depth “Content Creation Strategy”
Yesterday, Google released a new YouTube Creator Playbook for Brands. A slight departure from previous versions of the YouTube Creator Playbook,...
AdWords Video For “All” — Getting Started
The biggest change/evolution on the display front in the last couple of months was the announcement from Baljeet Singh, group product manager on...
