• Marketing Land
  • Sections
    • CMO
    • Social
    • SEM
    • SEO
    • Analytics
    • Display
    • Retail
    • MarTech
    • Resources
    • More
    • Home
  • Marketing Land
  • CMO
  • Social
  • SEM
  • SEO
  • Analytics
  • Display
  • Retail
  • MarTech
  • Resources
  • More
  • SUBSCRIBE

Marketing Land

Marketing Land
  • CMO
  • Social
  • SEM
  • SEO
  • Analytics
  • Display
  • Retail
  • MarTech
  • Resources
  • More
  • Home
  • Newsletters
  • Home

Legal

  • Latest
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Marketers respond to Google Chrome cookie decision with mixture of hope and fear

Most marketers see the move as inevitable, while some express cynicism and see Google as the primary beneficiary....

Greg Sterling | Jan 22, 2020 at 5:21 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

As CCPA takes effect, some publishers are complying at a minimum

Many publishers are playing hide the ball with their "Do Not Sell" links....

Greg Sterling | Jan 6, 2020 at 9:41 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

2019: The year that privacy got real for marketers

CCPA, cookie blocking and the rise of "surveillance capitalism."...

Greg Sterling | Dec 26, 2019 at 9:00 am ET

 

$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Facebook tells senators it still uses location for ads despite user location services opt-out

The company was open that it would continue to identify location by other means in a September blog post....

Greg Sterling | Dec 20, 2019 at 11:43 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

The California Consumer Privacy Act goes live in a few short weeks — Are you ready?

There's still time to register! Join us on December 17th for this live...

Digital Marketing Depot | Dec 13, 2019 at 11:00 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

IAB releases CCPA Compliance Framework

The "Limited Service Provider Agreement" is intended to simplify compliance for publishers and technology...

Greg Sterling | Dec 5, 2019 at 11:35 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

LiveRamp rolls out ‘Privacy Manager’ compliance tool ahead of CCPA deadline

The customizable platform enables publishers to manage consumer consent across different privacy frameworks and jurisdictions....

Greg Sterling | Dec 4, 2019 at 10:31 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Nearly all consumers are concerned about personal data privacy, survey finds

But 70% haven't heard of CCPA or GDPR and 62% don't read privacy policies....

Greg Sterling | Dec 4, 2019 at 8:24 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

More EU antitrust heat for Google (and Facebook) over data collection

In a separate matter, 41 shopping comparison sites want the European Commission to further penalize Google in shopping...

Greg Sterling | Dec 2, 2019 at 1:09 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Think CCPA doesn’t apply to you? You should probably think again

Some can technically avoid the law, but probably shouldn't say these...

Greg Sterling | Nov 27, 2019 at 11:20 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

DAA introduces CCPA opt-out mechanism similar to ‘ad choices’

The new tool will apply across all DAA participating...

Greg Sterling | Nov 26, 2019 at 10:58 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Google Ads intros ‘restricted data processing’ capability for CCPA compliance

Here's how to enable restricted data processing measures in Google Ads, Google Analytics and Firebase...

Ginny Marvin | Nov 21, 2019 at 11:38 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

FTC issues ad disclosure guidelines for social influencers, aims to reduce deceptive content

Understand the legal disclosure requirements for your social influencer campaigns....

Taylor Peterson | Nov 6, 2019 at 2:07 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Nearly 90% of consumers would choose ‘do not sell’ personal data under CCPA, study finds

Consumers age 18 to 34 are the most open to data sharing....

Greg Sterling | Oct 23, 2019 at 2:31 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

IAB releases draft ‘CCPA Compliance Framework’

The Framework offers a contract to be used with "supply chain partners" as well as technical advice and other...

Greg Sterling | Oct 22, 2019 at 1:47 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

IAB warns of ‘unintended consequences’ as California AG unveils CCPA enforcement regs

The proposed regulations would govern the practical implementation of key provisions of the privacy law....

Greg Sterling | Oct 11, 2019 at 2:49 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Twitter apologizes for targeting ads with email, phone numbers used for two-factor authentication

The company said it has addressed the issue to ensure emails and phone numbers entered for security purposes will not be used for ad...

Amy Gesenhues | Oct 9, 2019 at 12:43 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Court upholds FCC repeal of net neutrality but allows states to regulate internet

The FCC's broad effort to block state legislation was found to be illegal....

Greg Sterling | Oct 2, 2019 at 9:15 am ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

Pro Tip: Partnerships are critical in securing your martech stack

It’s past time to solidify the partnership with IT and security in your...

Jorge Garcia | Sep 30, 2019 at 2:29 pm ET
$desktopThumb = wp_get_attachment_image_src( get_post_thumbnail_id(), 'desktop-thumb'); ?>

How we can restore trust in digital advertising

The CEO of French "drive to store" marketing platform Teemo talks about how transparency can thread the digital needle between irrelevant and...

Greg Sterling | Sep 27, 2019 at 10:35 am ET
  • « Newer Articles
  • Previous Articles »
Get the daily newsletter digital marketers rely on.
See terms.

ATTEND OUR EVENTS

MarTech 2021: March 16-17

MarTech 2021: Sept. 14-15

MarTech 2020: Watch On-Demand

×

Attend MarTech - Click Here


Learn More About Our MarTech Events

April 13, 2021: SMX Create

May 18-19, 2021: SMX London

June 8-9, 2021: SMX Paris

June 15-16, 2021: SMX Advanced

June 21-22, 2021: SMX Advanced Europe

August 17, 2021: SMX Convert

November 9-10, 2021: SMX Next

December 14, 2021: SMX Code

Available On-Demand: SMX

Available On-Demand: SMX Report

×


Learn More About Our SMX Events

White Papers

  • The Six Principles of Building a Memorable Customer Experience
  • 5 Reasons Agencies Adopt Marketing Automation
  • How to Land Higher-Paying Clients: A 7-Step Framework to Grow Your Agency
  • B2B Marketing Trends Shaping 2021
  • State of Email Marketing 2021 Report
See More Whitepapers

Webinars

  • Crawl Your Way Towards Better Search Results With Dynamic Rendering
  • The AI Revolution Is Coming to Every Stage of Your Buyer’s Journey
  • The Fundamentals of Link Building for E-Commerce & Affiliate Sites in 2021
See More Webinars

Research Reports

  • Local Marketing Solutions for Multi-Location Businesses
  • Enterprise Digital Asset Management Platforms
  • Identity Resolution Platforms
  • Customer Data Platforms
  • B2B Marketing Automation Platforms
  • Call Analytics Platforms
See More Research

Attend SMX For Only $99

h
Receive daily marketing news & analysis.

Channels

  • MarTech
  • CMO
  • Social
  • SEM
  • SEO
  • Mobile
  • Analytics
  • Retail
  • Display

Our Events

  • MarTech
  • SMX

Resources

  • White Papers
  • Research
  • Webinars

About

  • About Us
  • Contact
  • Privacy
  • Marketing Opportunities
  • Staff

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • RSS
  • Youtube

© 2021 Third Door Media, Inc. All rights reserved.