Marketing Tools: Social Media
Microsoft launches a free Search and Social campaign management platform for SMBs
Digital Marketing Center powers both organic social media and ad campaigns across Microsoft, Google, Twitter, Facebook and...
Pro Tip: Here’s how you need to work with Influencers on TikTok
Content suitable for YouTube or Instagram typically won’t perform well on TikTok so give your influencers some room to tailor the content to...
As budgets shift to digital, MOPs teams look to campaign orchestration tools for relief
"Teams just can’t keep up with the sudden shift in volume and rapid pivoting that’s happening," says Jeto CEO Alexandre...
Marketing teams are finding out what their martech can do right now
TapClicks SVP of marketing Daryl McNutt says his team is maximizing its existing tools in new ways now that everyone is...
Social martech platforms pivot quickly facing COVID-19 crisis
Opendorse, a social publishing platform aimed at sports marketing teams, has expanded its offering to all businesses, while other social...
Social shorts: YouTube’s plans to compete with TikTok, Facebook’s new desktop app, and Reddit gets a poll feature
The social media marketing week in review: A round up of news and announcements you may have...
Social shorts: Automated content reviews temporarily in place for YouTube, Twitter; Instagram tests ads on IGTV
The social media marketing week in review: A round up of news and announcements you may have...
LinkedIn rolls out Conversation Ads, aimed at to improving personalization in messaging
The new format will be rolling out in beta to all advertisers over the next few...
YouTube to automate more video reviews in light of staffing challenges caused by coronavirus
YouTube will temporarily implement more automated reviews, which could cause unwarranted removals....
Social shorts: TikTok’s new ‘Transparency Center,’ VSCO rolls out new video tool, YouTube allows certain coronavirus ads
The social media marketing week in review: A round up of news and announcements you may have...
MarTech Minute: Hootsuite data comes to Oracle Eloqua, Valassis’ new CTV solution
A quick round up of the latest marketing technology news and...
Reddit’s new ‘Trending Takeover’ ad unit lets brands appear on top of Popular feed, Search tab
Launched Monday, the new ad unit has a campaign life of 24 hours and is designed to align brands with the most popular and relevant trends of...
MarTech Minute: Hootsuite’s new listening tool, Heymarket adds Apple Business Chat, more
A quick round up of the latest marketing technology news and...
TikTok vs. Snapchat: A guide for marketers
A look at the key differences between Snapchat and TikTok....
MarTech Minute: DocuSign buys Seal Software, Sidecar updates, Intercom’s Resolution Bot
A quick round up of the latest marketing technology news and announcements....
Social shorts: Shopify joins Facebook’s Libra, Snapchat’s advanced AR capabilities, TikTok tests bio URLs
The social media marketing week in review: A round up of news and announcements you may have...
Stories are coming to LinkedIn
The platform is finally giving in to the trends of its social counterparts....
Social shorts: Facebook launches Pinterest lookalike app, Instagram tests ‘Latest Posts’ feature, Snapchat could be getting a new look
The social media marketing week in review: A round up of news and announcements you may have...
InVideo’s AI-powered editor automates video creation process
The DIY video editing tool is available via subscription rates from $10 to $30 per month....
Are Twitter Stories coming? The company buys Stories app developer Chroma Labs
The Chroma Stories app offers filters and templates to create content on Instagram, Snapchat and other social platforms....