Martech: MarTech Today Newsletter
Are revenue optimization teams the answer to alignment issues between sales and marketing?
It is more critical than ever that sales and marketing collaborate in the full sales...
IBM brings AI-enabled chatbots to display ads with Watson Ads Builder
The software is designed for digital marketers to create and implement rising...
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How many times have you said… “I don’t have enough time to evaluate marketing technology.” “I’m not seeing results...
[Podcast] Marketing Land Live #35: What is OTT TV? with guests from Adobe & Tru Optik
In this week's episode, we visit with Andre Swanston, co-founder and CEO of Tru Optik, and Campbell Foster, Director of Product Marketing at...
MarTech Today: Intelligent agent Ozlo, mobile wallet versus apps & Alibaba backs ‘location as platform’
Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...
MarTech Today: The Verizon-Yahoo deal, LiveRamp’s new ID resolution service & a new Google AMP testing tool
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: AMP status, Facebook’s ad diversions & more
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Expedia’s smile recognition, mobile wallet’s future & Google’s quality updates
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: IAB’s first report on AR/VR, Google’s RGB-Hex color converter & more
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Eye-tracking study on viewability, Optimove’s intelligent agent & Facebook’s new Events app
Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...
MarTech Today: Samsung buys Viv, building a martech stack & bio-tracking for marketing
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Salesforce buys Krux, featured snippets & a new kind of ‘augmented reality’
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Google’s big event, Criteo buys HookLogic & WordPress.com adds SEO tools
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Demandbase’s AI-powered DemandGraph, the newest Adobe-Microsoft partnership & the AMP firehose
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Gmail’s support for responsive design, PullString’s intelligent conversation platform & more
Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...
MarTech Today: ‘Ok, Google’ for Maps app, Penguin recoveries & more
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Oracle updates Marketing Cloud, Google launches free Optimize 360 & AMP overrides deep links
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Salesforce’s Commerce Cloud, Google AMP bug & newest Google My Business API
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Einstein and marketers, Snap’s Spectacles & Google’s new ‘Science Datasets’ schema
Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...
MarTech Today: Bombora’s self-service for surge intent data, Google Penguin’s update & Apple’s Echo-like Siri assistant
Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...