Martech: MarTech Today Newsletter

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Are revenue optimization teams the answer to alignment issues between sales and marketing?

It is more critical than ever that sales and marketing collaborate in the full sales...

Jennifer Cannon | Jun 6, 2019 at 1:27 pm ET

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Gain expert martech strategies. Lowest rates end Saturday!

How many times have you said… “I don’t have enough time to evaluate marketing technology.” “I’m not seeing results...

Scott Brinker | Jan 22, 2019 at 2:47 pm ET

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[Podcast] Marketing Land Live #35: What is OTT TV? with guests from Adobe & Tru Optik

In this week's episode, we visit with Andre Swanston, co-founder and CEO of Tru Optik, and Campbell Foster, Director of Product Marketing at...

Matt McGee | Nov 11, 2016 at 9:30 am ET

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MarTech Today: Intelligent agent Ozlo, mobile wallet versus apps & Alibaba backs ‘location as platform’

Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...

Barry Levine | Oct 17, 2016 at 9:00 am ET

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MarTech Today: The Verizon-Yahoo deal, LiveRamp’s new ID resolution service & a new Google AMP testing tool

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 14, 2016 at 9:00 am ET

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MarTech Today: AMP status, Facebook’s ad diversions & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 13, 2016 at 9:00 am ET

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MarTech Today: Expedia’s smile recognition, mobile wallet’s future & Google’s quality updates

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 12, 2016 at 9:00 am ET

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MarTech Today: IAB’s first report on AR/VR, Google’s RGB-Hex color converter & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 11, 2016 at 9:00 am ET

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MarTech Today: Eye-tracking study on viewability, Optimove’s intelligent agent & Facebook’s new Events app

Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...

Barry Levine | Oct 10, 2016 at 9:00 am ET

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MarTech Today: Samsung buys Viv, building a martech stack & bio-tracking for marketing

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 7, 2016 at 9:00 am ET

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MarTech Today: Salesforce buys Krux, featured snippets & a new kind of ‘augmented reality’

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 6, 2016 at 9:00 am ET

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MarTech Today: Google’s big event, Criteo buys HookLogic & WordPress.com adds SEO tools

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 5, 2016 at 9:00 am ET

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MarTech Today: Demandbase’s AI-powered DemandGraph, the newest Adobe-Microsoft partnership & the AMP firehose

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Oct 4, 2016 at 9:00 am ET

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MarTech Today: Gmail’s support for responsive design, PullString’s intelligent conversation platform & more

Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...

Barry Levine | Oct 3, 2016 at 9:00 am ET

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MarTech Today: ‘Ok, Google’ for Maps app, Penguin recoveries & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Sep 30, 2016 at 9:00 am ET

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MarTech Today: Oracle updates Marketing Cloud, Google launches free Optimize 360 & AMP overrides deep links

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Sep 29, 2016 at 9:00 am ET

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MarTech Today: Salesforce’s Commerce Cloud, Google AMP bug & newest Google My Business API

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Sep 28, 2016 at 9:00 am ET

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MarTech Today: Einstein and marketers, Snap’s Spectacles & Google’s new ‘Science Datasets’ schema

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Sep 27, 2016 at 9:00 am ET

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MarTech Today: Bombora’s self-service for surge intent data, Google Penguin’s update & Apple’s Echo-like Siri assistant

Here’s our recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing...

Barry Levine | Sep 26, 2016 at 9:00 am ET

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MarTech Today: IBM’s Watson works for Hollywood and Chevrolet, xAd launches GeoBlocks & more

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From...

Barry Levine | Sep 23, 2016 at 9:00 am ET