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Microsoft: Scroogled

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Google, Microsoft agree not to fight proxy regulatory battles against one another

Agreement reflects "cordial" relationship between two companies' CEOs....

Greg Sterling | Apr 25, 2016 at 9:24 am ET
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Google Tells Users It Scans Their Email As Microsoft Puts “Scroogled” To Bed

Google updated its terms of service (TOS) yesterday to make more explicit the fact that it scans Gmail for the purpose of matching email...

Greg Sterling | Apr 15, 2014 at 9:12 am ET
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UK Watchdog Clears Microsoft’s Scroogled-Style Radio Ad Against False Advertising Claims

The UK’s Advertising Standards Authority (ASA) has cleared a radio ad attacking Google’s privacy practices against complaints that...

Matt McGee | Mar 27, 2014 at 4:05 pm ET

 

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How Microsoft Scroogled Itself As The Defender Of Email Privacy Over Google

For just over a year, Microsoft has been attacking Google over email privacy. Consumers are getting “Scroogled” by a Google that...

Danny Sullivan | Mar 21, 2014 at 6:13 pm ET
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Microsoft Board Chair: Company Culture Must Change

Tech journalism tends to focus on “who’s winning,” who’s buying whom and new company products. Rarely is there much...

Greg Sterling | Mar 4, 2014 at 11:23 am ET
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Microsoft’s Scroogled Campaign Hits New Low, Uses “Pawn Stars” Guys To Attack Chromebooks

“Wow. How sad.” That was my reaction to watching the latest in Microsoft’s Scroogled campaign against Google, this time using...

Danny Sullivan | Nov 26, 2013 at 2:46 pm ET
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Google On Microsoft’s Scroogled Clothes: Competition In Wearables “Really Heating Up”

Yesterday, news broke that Microsoft launched a new category on their Microsoft Store to sell Scroogled swag. Today, in response to the new...

Barry Schwartz | Nov 21, 2013 at 4:42 pm ET
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“Keep Calm While We Steal Your Data” – Microsoft Now Selling Scroogled Merchandise

Microsoft is taking its Scroogled campaign launched last November in a new direction: merchandise. Now, consumers can purchase...

Danny Sullivan | Nov 20, 2013 at 3:53 pm ET
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Is Microsoft’s Scroogled Campaign Working? Not If Gaining Consumers Is The Goal

Microsoft has been attacking Google’s products and services with its “Scroogled” campaign for almost a year now. Is it...

Danny Sullivan | Oct 16, 2013 at 3:30 pm ET
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Microsoft’s Latest Scroogled Target: Google’s “Gspam” Ads That Look Like Email

Microsoft has taken another shot at Google today with the latest push in its ongoing “Scroogled” campaign. This one? Another attack...

Matt McGee | Aug 9, 2013 at 2:51 pm ET
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The Rise & Fall Of Microsoft’s “Scroogled” Petition Against Gmail

Microsoft has decided it no longer needs to run attack ads on TV, in print and through social media to push its “Scroogled” message...

Danny Sullivan | Mar 5, 2013 at 1:34 pm ET
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Microsoft Dropping “Scroogled” Ads That Attack Google

Negative political ads work; that’s why we continue to see them. But negative search engine and email ads? Apparently, not so much....

Greg Sterling | Mar 4, 2013 at 11:49 am ET
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Microsoft’s “Scroogled” Campaign Against Gmail Wins 0.002% Of Users

It’s been a week since Microsoft went on the attack against Gmail, launching its “Scroogled” campaign portraying Gmail as a...

Danny Sullivan | Feb 14, 2013 at 9:00 am ET
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Microsoft Attacks Gmail Over Privacy In Latest “Scroogled” Campaign

If at first you don’t succeed, get negative once again, seems to be the game plan at Microsoft. Having attacked Google Shopping with a...

Danny Sullivan | Feb 6, 2013 at 9:18 pm ET
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