Statistics
6 of the best social listening tools for 2019
In your personal life, reading people’s minds is a questionable superpower; but the business benefits of being able to listen in on people’s...
Survey: Social commerce held back by security, privacy concerns
However social media influence on purchases via other channels is strong....
Estimate: Video now 25 percent of all US digital advertising, Facebook the top site
Facebook roughly 2X of YouTube when looking at net video revenue, according to eMarketer....
Pinterest expected to hit $1 billion ad revenue by 2020
New ad products, including video, and a growing audience will put Pinterest's average ad revenue per user in the US closer to Snapchat and...
Report: 2018 holiday sales to grow 15%, driven by Amazon and mobile
NetElixir expects Amazon to drive 40 percent of its customers' online sales this holiday season....
Report: Digital now makes up 51% of US ad spending
Search, social and video where the formats and channels that lead the way. Finance, Pharma and Technology were the big vertical spenders....
Amazon now 3rd-biggest digital ad seller in US
Amazon is still far behind Google and Facebook, but its advertising business is expected to keep...
Report: Retailers should invest in better service, faster checkout for stores
Quick checkout and 'exceptional' in-store service represent a winning combination according to GroundTruth consumer survey....
Pinterest says it has 250 million active monthly users
The social media platform touts more than 175 billion pins, up 75 percent over last year....
Pew survey finds marked decline in Facebook user engagement since March
Just over half have also adjusted their privacy settings....
Survey: Teens cutting back on mobile screen, social media time
A majority of teens said they're consciously reducing social media, video games and mobile phone time....
Report: Customers are more loyal to companies that are transparent on social media
Consumers expect more transparency from businesses than they do from politicans, friends, or even...
Report: Traditional methods of personalization don’t work for millennials and Gen Z
The report from video platform VidMob also found that despite a waning interest in celebrity tie-ins, influencers still have an effect on Gen...
Report: Key to SMB advertiser retention is onboarding engagement and early upselling
Vendasta offers an anti-churn formula of sorts to marketing companies serving the small business market....
After data leak, 3 of 4 US carriers vow to stop selling user location to third parties
The widespread use of location in the third party data ecosystem is almost completely opaque to consumers....
Report: 52% of millennials want retailers to mirror their values
Survey from Euclid shows components that fuel favorable brand perception....
Hey, email marketers — Take a load off and embrace automation
As far as email automation best practices go, contributor Len Shneyder outlines four you should keep in mind before putting up your feet and...
Have we reached peak smartphone, and what does that mean for marketers?
There's no reason to change course; everyone must still optimize for...
Amazon owns more than 90% market share across 5 different product categories [Report]
Reports from Kleiner Perkins' Mary Meeker and e-commerce data firm Jumpshot underscore Amazon's growing e-commerce...
E-commerce highlights from Mary Meeker’s Internet Trends report
With online sales crossing the $4 billion mark, e-commerce saw 16% year-over-year...
