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Statistics: Market Share

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  • Latest

Amazon keeps chipping at Google’s search ad dominance

The e-commerce giant has 13% of U.S. search advertising market and is the only top player expected to increase share in the coming years,...

Ginny Marvin | Oct 15, 2019 at 1:54 pm ET

Reddit US ad revenues could top $100M this year amid added focus on ad products

Are the platform's investments in user experience and ad products calming advertisers' skittishness? eMarketer predicts Reddit will more than...

Pamela Parker | Mar 27, 2019 at 11:29 am ET

Digital ad spending to top traditional for first time

Amazon continues to eat away at the duopoly of Facebook and Google with an increase in share of 8.8...

Robin Kurzer | Feb 20, 2019 at 12:38 pm ET

 

Data: Walmart wins holiday store visits, Sears’ failure is likely JCPenney and Kohl’s gain

Mobile location data reveal shopping patterns and competitive insights that marketers can exploit....

Greg Sterling | Jan 28, 2019 at 6:11 pm ET

165 million people shopped online and in stores over Black Friday weekend

There were just under 90 million multichannel shoppers who spent on average $93 more than online or in-store only buyers....

Greg Sterling | Nov 28, 2018 at 11:02 am ET

From Black Friday to Cyber Monday, consumers spend more than $4 billion on mobile

More retail traffic came from mobile devices than the desktop and some are reporting that mobile sales beat the PC as well....

Greg Sterling | Nov 27, 2018 at 12:26 pm ET

Analyst: Amazon Echo owns 75 percent of global smart speaker market

Google had beaten Amazon in device shipments in the previous two quarters....

Greg Sterling | Nov 16, 2018 at 10:08 am ET

Survey: Majority of consumers will spend 75% of holiday budgets online this year

But stores are driving an increasing percentage of online buying....

Greg Sterling | Nov 13, 2018 at 12:55 pm ET

Study finds decline in ‘trust’ costs corporations billions in profits

Firm tied $180 billion in revenue losses to declines in trust across 54 percent of companies in its index....

Greg Sterling | Nov 5, 2018 at 5:07 pm ET

Survey: Social commerce held back by security, privacy concerns

However social media influence on purchases via other channels is strong....

Greg Sterling | Oct 19, 2018 at 1:36 pm ET

Pinterest expected to hit $1 billion ad revenue by 2020

New ad products, including video, and a growing audience will put Pinterest's average ad revenue per user in the US closer to Snapchat and...

Ginny Marvin | Oct 1, 2018 at 2:56 pm ET

Report: 2018 holiday sales to grow 15%, driven by Amazon and mobile

NetElixir expects Amazon to drive 40 percent of its customers' online sales this holiday season....

Ginny Marvin | Sep 24, 2018 at 1:20 pm ET

Report: Digital now makes up 51% of US ad spending

Search, social and video where the formats and channels that lead the way. Finance, Pharma and Technology were the big vertical spenders....

Greg Sterling | Sep 20, 2018 at 4:44 pm ET

Amazon now 3rd-biggest digital ad seller in US

Amazon is still far behind Google and Facebook, but its advertising business is expected to keep...

Ginny Marvin | Sep 19, 2018 at 10:06 am ET

IAB says digital ad revenues up 21% to $88B in 2017. Left unsaid: The duopoly dominated that growth

Mobile grew 36 percent year over year to $49.9 billion, accounting for 57 percent of overall digital ad revenues in the US....

Ginny Marvin | May 10, 2018 at 3:14 pm ET

Forecast: Digital advertising pulling away from TV on global basis

By 2020, digital advertising to command 44.6 percent of total ad...

Greg Sterling | Mar 26, 2018 at 3:06 pm ET

Report: 5G will drive $12 billion in new mobile commerce revenue by 2021

Adobe report: Smartphone traffic is growing but visits are shorter....

Greg Sterling | Mar 5, 2018 at 10:09 am ET

Retailers with shopping apps now see majority of e-commerce sales from mobile

E-commerce is now a truly cross-device experience....

Greg Sterling | Feb 21, 2018 at 5:04 pm ET

Report: ‘Asset tracking’ now a primary use case for indoor location and beacons

Unacast's Q2 proximity directory looks beyond marketing at how location technologies are bringing greater efficiency to a wide range of...

Greg Sterling | Aug 15, 2017 at 11:52 am ET

Top 15 smartphone apps becoming a static list owned by Google, Facebook, Apple

Top apps list shows power is concentrated in just a few...

Greg Sterling | Jun 23, 2017 at 11:07 am ET
  • Previous Articles »

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