Yahoo
Yahoo.com
- Launched: August 1994
8 free keyword research tools for SEO (that beat their paid alternatives)
If you Google for a list of SEO tools, you’ll see there are almost 200 options on the market now. All of them differ in features, amounts and...
Verizon Media replaces Flurry Ads with new Verizon Ads SDK
The new app monetization platform for publishers integrates IAB Tech Lab's Open Measurement...
Verizon Media adds 2 native mobile ad features aimed at e-commerce and gaming advertisers
Advertisers running Moments campaigns will now have access to Touchpoint ads, a shoppable ad unit, and Playable ads for...
Oath to become Verizon Media Group as telecom doubles down on umbrella brand
Since the its inception a year and a half ago, Oath has failed to compete with the likes of Google and Facebook in the digital ad...
Yahoo Small Business is back with new investments from Verizon
The wireless carrier is investing and its sales and stores infrastructure could boost YSB sales....
Oath combines its ad tech assets under new Oath Ad Platforms brand
The Verizon-owned company appears to be at a pivotal point with CEO Tim Armstrong reportedly...
Oath’s Tim Armstrong casts doubt over Go90’s future
"The [Go90] brand will remain, I don’t know how long for, but for now, it’s remaining,” Armstrong said on...
Social networks to face huge fines in Germany for not removing ‘illegal content’ in 24 hours
While the law doesn't necessary expand what's considered "illegal content" in Germany, critics worry it will turn social networks into opinion...
Tumblr founder David Karp steps down as CEO, COO Jeff D’Onofrio takes over
The microblogging platform’s business has struggled since selling to Yahoo in...
A bigger Bing for your buck
Bing Ads doesn’t get the credit it deserves. While it’s true that Bing was slower to the paid ad game than Google and Yahoo, Bing Ads...
In final earnings report, Yahoo beats Wall Street with $1.3B in revenue
More than 20 years of being a public company will come to an end this...
With renegotiation complete, Verizon to pay $350 million less for Yahoo
Yahoo successor Altaba will bear the cost of shareholder lawsuits as part of the deal....
Verizon-Yahoo deal closing said to be close after $250 million price discount
Massive hacking revelations prompted the renegotiation by Verizon....
Yahoo beats Q4 earnings expectations, pushes closing of Verizon deal into Q2
MaVeNS (mobile, video, native, social) properties and ad units generated over $2 billion for the year, or 39 percent of total...
Yahoo CEO Mayer and co-founder David Filo to step down from Yahoo board
Yahoo under Verizon faces the same pressures it did as an independent company, namely, competing with Google and Facebook....
Report: Verizon using Yahoo hacking to ask for $1 billion price concession
Yahoo in a tough spot: it needs the deal but would have trouble selling a $1 billion discount to institutional investors....
Yahoo Q3 revenue beats estimates, though search and display revenues were down
Amid overall declines in search and display advertising, so-called MaVeNS revenue was up 24 percent to $524 million....
Is the Verizon-Yahoo deal going south?
Verizon reportedly considering whether to declare massive Yahoo data breach "material," which could kill the acquisition....
Bringing ’90s nostalgia into a mobile world
For Yahoo, it's too little, too late. Meanwhile, Nintendo is riding on Pokémon Go's success. Columnist Josh Todd takes a look at the mobile...
2.3 million people tuned into Twitter’s NFL livestream, less than watched Yahoo’s
Twitter's NFL livestream attracted 2.3 million total viewers, which is slightly less than Yahoo's broadcast last year averaged per...