Marketing Day: January 17, 2013

Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web. From Marketing Land: Twitter Adds 9 New Tools To Its Certified Products Program Twitter has given an official thumbs up to nine more social networking tools, adding them to its Certified Products Program. The […]

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Here’s our daily recap of what happened in online marketing today, as reported on MarTech and other places across the Web.

From Marketing Land:

  • Twitter Adds 9 New Tools To Its Certified Products Program
    Twitter has given an official thumbs up to nine more social networking tools, adding them to its Certified Products Program. The program launched last summer as a way, essentially, for Twitter to reward developers for creating the type of products that Twitter wants in its ecosystem. Certified Products fall into three categories: Engagement, Analytics and […]
  • Google CEO Larry Page: Facebook Doing A “Really Bad Job” On Its Products
    While Google+ has come under fire in some quarters for not being as successful as Facebook, Google CEO Larry Page had choice words himself on that competition. Facebook is doing “a really bad job” with its products. Page didn’t expand on what exact products with Facebook were so bad, in the wide-ranging interview he had […]
  • Google’s CPC Drop Bottoms Out? — Paid Search Trends For January 2013
    This is the first installment of a regular column following cost-per-click (CPC) trends in search marketing. We will focus primarily on the US market, but we’ll also take a regular look at international markets, as well as providing additional insights into segments that appear to be significant short-term trend drivers. Google’s CPC drop has finally […]
  • Google Retains #1 Rank In Fortune’s Best Companies To Work For
    Fortune Magazine released their annual best companies to work for list, and Google is number one on the list again, four years running. Google took the number one spot because, as the magazine writes: The Internet juggernaut takes the Best Companies crown for the fourth time, and not just for the 100,000 hours of free […]
  • Study: M-Commerce Ticket Sales Less Than 10 Percent Of Total
    Depending on your perspective, mobile sales of 5 percent to 10 percent are either disappointing or promising. However that’s what Retention Science found in analyzing roughly $40 million of US sports and concert ticket sales during the first eight months of 2012. The following chart shows three groups of ticket buyers. Essentially, they’re grouped into categories […]
  • StumbleUpon Cuts 30% Of Its Staff In An Effort To Get In The Black
    In an attempt to turn the popular social discovery site profitable, StumbleUpon has cut their staff by 30% according to TechCrunch. The overall number of employees was cut from 110 to 75 yesterday, the biggest restructure in the company’s history. In an interview CEO Mark Bartels told TechCrunch that “The main drive here is to become […]
  • Judge: News Organizations Improperly Pulled Images From Twitter & Used Commercially
    News organizations are about to get much more careful about trolling Twitter in search of breaking news photos. Manhattan based U.S. District Judge Alison Nathan ruled that Twitter’s terms of service did not give either The Washington Post or Agence France-Presse the right to publish photographer Daniel Morel’s photos of a post-earthquake Haiti without his […]
  • Love For Links: Facebook Posts With Links Will Garner A 3x Larger Preview
    Looking to claim more real estate in a Facebook News Feed near you? Links may be the answer. According to InsideFacebook, a Facebook post with a link is going to take up nearly 3x the space of previous link previews. Here’s a mock-up of the old link with the new size transposed on top (courtesy […]

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Opinions expressed in this article are those of the guest author and not necessarily MarTech. Staff authors are listed here.


About the author

Matt McGee
Contributor
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.

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