Mastering social media advertising
Social media ads used to be the neglected stepchild of digital advertising. No longer: now there are sophisticated bidding tools, analytics and attribution solutions and advanced targeting options, among other features. If you’re a social media advertiser, are you taking full advantage of these tools? If not, or you’d like to step up your game, you should attend Mastering Social Media Advertising at SMX West. This one-day workshop is a great opportunity to network with other marketers and hear from seasoned pros on addressing pain points and tapping new opportunities in paid social.
Want to know more about what to expect from the workshop? Click over to Five questions for social media ad maven Ginny Marvin where the workshop host and moderator talks about what the presenters will be demonstrating and the key takeaways you can expect from the day.