Not to be out-Einsteined, Adobe launches its Sensei layer of AI services throughout its clouds

The Adobe Sensei logo

In September, Salesforce upped the ante on computer intelligence by announcing its Einstein layer of AI for all of its clouds.

This week, Adobe similarly announced Sensei, a “framework and set of intelligent services” across the company’s Marketing, Creative and Document Clouds. In a blog post, EVP and CTO Abhay Parasnis explained the name choice:

“Sensei, ‘master’ or ‘teacher’ in Japanese, is the perfect term to describe the deep expertise in artificial intelligence (AI), machine learning and deep learning we have built into our platform.”

Adobe already had dozens of intelligent services running in its clouds, some of which were added in announcements as recently as March and May. Sensei makes those services available throughout the three clouds and marks Adobe’s commitment to boosting its investment for providing more.

[Read the full article on MarTech Today.]

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About The Author

Barry Levine

Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.