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Martech: Social

Objection.co’s Sparky bot/service finds reasons why bad reviews should be taken down

The LA-based startup says this is the first automated service to help find violations of Terms of Service in the content of negative online reviews.

Barry Levine on March 19, 2018 at 11:59 am
  • More

Online reviews can make or break a small company, which is why their marketers often keep a close eye on them.

LA-based startup Objection.co is out with a chatbot and service that helps pinpoint the reasons that Yelp, Google+ and Facebook might take down a bad review.

CEO Curtis Boyd told me that, to his knowledge, this is the only automated bot/service that gives reasons a bad review might violate Yelp’s or others’ Terms of Service (TOS), which are the only reasons the reviews will be taken down.

[Read the full article on MarTech Today.]



About The Author

Barry Levine
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.

Related Topics

Channel: Martech: SocialMachine Learning & Artificial IntelligenceMarketing ToolsMarketing Tools: AnalyticsMartech: Chatbots

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