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PowerInbox launches premium email ad network
The network, called InboxChoice, is a higher-end version of its existing RevenueStripe offering.
Since 2013, PowerInbox has provided an ad network for media publisher emails called RevenueStripe.
Now, the New York City-based company is launching another ad network that is focused on premium email inventory, called InboxChoice.
At launch, selected publishers include ABC, Hearst, The Enthusiast Network and Bonnier, with such advertisers as DermStore, Casper, Home Advisor, PCH, ForRent.com and eBay.