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Martech: Analytics & Data

President Trump: Save us from the GDPR horror show

Third Door Media CEO Chris Elwell explains the onerous costs of complying with the European privacy regulation and calls upon the President to protect American businesses from its effects.

Chris Elwell on April 5, 2018 at 8:03 am
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Donald Trump was elected president based in part on his commitment to slash regulations on American business. And he’s kept that promise, as he points out frequently.

Given that focus, how could he have missed the General Data Protection Regulation (GDPR), the European Union’s overzealous attempt to protect the privacy of its citizens?

This regulation, which goes into effect at the end of May, applies to European Economic Area residents, no matter where they live, and it would impose onerous fines upon companies not complying. Sovereignty and “America First” are nowhere to be found in GDPR discussions.

We recently hired a well-known digital privacy expert to help us comply with GDPR. Here are some of the jaw-dropping things we learned.

[Read the full article on MarTech Today.]


Opinions expressed in this article are those of the guest author and not necessarily Marketing Land. Staff authors are listed here.



About The Author

Chris Elwell
Chris Elwell is CEO at Third Door Media, the leading provider of content and marketing solutions for digital marketers and the digital marketing industry. TDM websites and events – MarTech Today, MarTech Conference, Marketing Land, Search Engine Land, Search Marketing Expo, and Digital Marketing Depot – provide analysis and practical advice that helps digital marketers do their jobs more effectively. Chris has more than 30 years digital media and marketing experience in management, product development, marketing and editorial positions. Before founding Third Door Media, Chris was Vice President & General Manager of JupiterWeb, the online publishing division of what was then Jupitermedia Corporation (NASDAQ: JUPM). In that role, he was responsible for sales, marketing, editorial and production of JupiterWebs more than 100 websites.

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Channel: Martech: Analytics & DataMartech Column

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