• Marketing Land
  • Sections
    • CMO
    • Social
    • SEM
    • SEO
    • Analytics
    • Display
    • Retail
    • MarTech
    • Resources
    • More
    • Home
  • Follow Us
    • Follow
  • Marketing Land
  • CMO
  • Social
  • SEM
  • SEO
  • Analytics
  • Display
  • Retail
  • MarTech
  • Resources
  • More
    • Follow
  • SUBSCRIBE

Marketing Land

Marketing Land
  • CMO
  • Social
  • SEM
  • SEO
  • Analytics
  • Display
  • Retail
  • MarTech
  • Resources
  • More
  • Home
  • Newsletters
  • Home
Social Media Marketing

SumAll Launches Insights To Take The Guesswork Out Of Social Analytics

Analytics firm's new Content and Audience reports aim to give personalized guidance to help maximize engagement, reach and ROI.

Marketing Land Staff on April 10, 2015 at 8:01 am
  • More
sumall-logo-1920

Social analytics firm SumAll today announced a new service to help social media managers improve performance and ROI on social networks.

Called SumAll Insights, the service provides recommendations about what, when and how to post to maximize reach and engagement. The recommendations are customized by Twitter account — with Facebook and Instagram integration coming soon — to ensure that social managers are getting advice tailored to their audience and industry.

Insight reports are delivered weekly in PDF form via email, alternating between Content and Audience focused guidance.

The Content Insights reports include data on:

  • Best Performing Times: The best time slot and day of the week to post
  • Best Performing Format: The content type, number of hashtags and suggested length
  • Best Performing Content: The most engaging hashtag, link and keyword.

The Audience Insights reports include:

  • Your Audience: Audience shifts, responsiveness and quality
  • Most Engaged Followers: User who interact the most often
  • Top Contributors to Reach: Users who create the most publicity
  • Followers with the Most Followers: Users that have the most potential reach

“SumAll Insights tells you what’s working so you can do more of it,” SumAll CEO Dane Atkinson said in a release. “We’re delivering recommendations and metrics that strictly apply to that one business and no other. It’s a service that not only makes social media big data more actionable for SMBs but also rescues them from tips and advice that simply don’t apply to their brand. The keys to increasing social engagement and ROI are different for every business, and SumAll Insights acknowledges that.”

Insights is available starting today at a cost of $99 a month and includes access to the SumAll Reports social metrics service and analytics dashboard.

sumall-engagement

Opinions expressed in this article are those of the guest author and not necessarily Marketing Land. Staff authors are listed here.



About The Author

Marketing Land Staff
Marketing Land is a daily publication covering digital marketing industry news, trends, strategies and tactics for digital marketers.

Related Topics

Channel: Social Media MarketingSocial Media Marketing

We're listening.

Have something to say about this article? Share it with us on Facebook, Twitter or our LinkedIn Group.

Get the daily newsletter digital marketers rely on.
See terms.

ATTEND OUR EVENTS

MarTech 2021: March 16-17

MarTech 2021: Sept. 14-15

MarTech 2020: Watch On-Demand

×

Attend MarTech - Click Here


Learn More About Our MarTech Events

February 23, 2021: SMX Report

April 13, 2021: SMX Create

May 18-19, 2021: SMX London

June 8-9, 2021: SMX Paris

June 15-16, 2021: SMX Advanced

August 17, 2021: SMX Convert

November 9-10, 2021: SMX Next

October 2021: SMX Advanced Europe

December17, 2021: SMX Code

Available On-Demand: SMX

×


Learn More About Our SMX Events

White Papers

  • The State of Local Marketing Report 2020-2021
  • Quality CRM Data: The Key to Delivering Great Customer Experiences
  • How the Microsoft Search Network Can Maximize Your Search Campaigns
  • The Marketer’s Playbook for Customer Acquisition
  • How To Optimize SEO With UGC
See More Whitepapers

Webinars

  • How to Avoid the Digital Transformation Trap
  • How to Build a Marketing System of Record
  • Meet BIMI: The brand-boosting email security marketers must have for 2021
See More Webinars

Research Reports

  • Local Marketing Solutions for Multi-Location Businesses
  • Enterprise Digital Asset Management Platforms
  • Identity Resolution Platforms
  • Customer Data Platforms
  • B2B Marketing Automation Platforms
  • Call Analytics Platforms
See More Research

h
Receive daily marketing news & analysis.
Marketing Land
Download the Marketing Land app on iTunes Download the Marketing Land App on Google Play

Channels

  • MarTech
  • CMO
  • Social
  • SEM
  • SEO
  • Mobile
  • Analytics
  • Retail
  • Display

Our Events

  • MarTech
  • SMX

Resources

  • White Papers
  • Research
  • Webinars
  • MarTech Conference
  • Search Marketing Expo

About

  • About Us
  • Contact
  • Privacy
  • Marketing Opportunities
  • Staff
  • Connect With Us

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • Instagram
  • RSS
  • Youtube
  • iOS App
  • Google Play

© 2021 Third Door Media, Inc. All rights reserved.

Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok