Video advertising: Tips for success in 2018

Consumer demand for digital video is exploding. According to a recent study by Cisco, video will make up a whopping 80 percent of all internet traffic by 2019. But that’s mostly people watching videos of cats falling off furniture, right?

Not entirely. In fact, 64 percent of users* are more likely to buy a product online after watching a video, and 59 percent of company decision-makers** would rather watch a video than read an article or blog post.

Are you ready to ride the video wave for digital marketing success?

Attend this December 14 webinar to examine the opportunities and emerging best practices around video advertising. You’ll learn:

• how video ads are impacting paid search.
• comparative data on video vs. text vs. display.
• formatting and creative tips to improve ROI.
• innovations in video that are driving results.

Register today for “Press Play on Video Advertising: Tips for success in 2018,” produced by Digital Marketing Depot and sponsored by Marin Software.

*Source: comScore

**Source: HubSpot

About The Author

Digital Marketing Depot

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.